MArketing

As communications specialists, we work with companies to navigate their marketing needs, prioritising quality and seeing marketing material through from ideation to production and delivery.

We always deliver on time, even to the tightest of deadlines, creating marketing collateral of all kinds across numerous industries, delivering across continents and to a variety of audiences. We have an extensive offering, from drafting and designing brochures and event stands, to creating professional, SEO-optimised websites from scratch in just a few weeks.

CONTENT CREATION

The words, images, and videos you use to market your business can have a lasting impact on your success.

Our team is highly skilled at telling a compelling story through a variety of media. We identify relevant topics, come up with a clear cross-platform strategy, and produce content to convey your message to a broader audience.

COLLATERAL DEVELOPMENT

We help our clients develop marketing collateral that describes their unique offerings through concise copy and intelligent design.

We are specialists in developing versatile, usable marketing materials that support businesses as they communicate with stakeholders, clientele, and the media. From drafting the copy to designing the layout, we ensure that every detail is considered and no important information has been left out.

AWARDS

Award wins demonstrate your company’s value within the broader market and act as a seal of approval from other trusted organisations.

As part of our marketing strategy, we work with clients to identify and draft entries for suitable awards. Award recognition is a crucial aspect of our marketing plans that offers credibility for your company. We write the copy, ensuring it’s accurate and memorable, and take care of the administrative side. Our track record is impressive: we have an 80% success rate getting companies shortlisted or winning awards.

Social media

A key part of a holistic, effective communications strategy is properly utilising all available media, including professional social media accounts.

We were the first communications company to use social media for B2B clients in financial markets. We’ve found that professionally managed LinkedIn and Twitter accounts are a key resource that can be used to build brand visibility and contribute to an impactful online presence.

We offer consulting and development of digital strategies based on clients’ needs and objectives. Through competitor research, industry trends and social media platform specifics, we are able to advise our clients on the best steps to take and the content which will achieve maximum engagement.

PODCASTS AND WEBCASTS

Moonlight IQ has organised and webcast appearances for clients, and our media expertise has been recognised by many organisations with which we worked.

We know that the key to effective communication is getting your message out to the right people. Industry podcasts are a guaranteed means for you to speak directly to your audience. On occasion, our team has been called to other countries to assist our clients and other market players with webcasts. One of the events we organised was a webcast in New York, with participants from STAC, IBM, Intel and Kx Systems (now part of First Derivatives).

EVENT MANAGEMENT

Our innovative and creative approach has enabled us to organise successful events, some in famous London landmarks such as the Gherkin, Tower 42 and others.

We are experienced in organising events globally, and we’ve worked in numerous locations, including New York, London and a media roadshow across Asia.

Our work starts with research and ends well after the completion of the event. We oversee the entire organisational process, from inception to delivery, with a particular focus on media coverage. This approach has proven highly successful in raising our clients’ profiles.

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Client Awards

At Moonlight IQ, we’re well versed in writing award-winning entries for clients, enabling their products and services to be recognised as the very best in the industry.

Our success with awards is demonstrated by our unbeatable track record: in the past two years, we have had an 80% success rate getting companies shortlisted or winning awards. We put this success down to our ability to grasp the key benefits of our clients’ products and services, and to clearly communicate how they stand out to experts and judges.